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You can add complexity to a simple homepage design, but you don’t want to start with a cluttered mess and have to selectively prune it. A simple homepage design welcomes your audience to your site, tells them what you want them to do next, and allows them to explore your site in more depth. Once you’ve mastered the basics, draw inspiration from 31 top homepage designs so you can find out what will work best for your business and your audience. The HDgov homepage design, meanwhile, uses a full-page illustration to create a world within the website. You can move less important content to other pages, as in the Eagle Wing homepage which uses sidebar tabs. For example, the four dots on the bottom right of the PYTIA homepage design indicate that the content beside the animated image will be swapped out at regular intervals.
Intentional CTA Buttons
Swab the World is a website that is trying to bring awareness to stem cell donation diversity. They showcase a unique and modern homepage that explodes with contrasting orange and teal. When you think of coffee, you probably think of cozy coffee shops and disposable cups. Composed of trailers for their new projects, behind the scenes notes of popular movies, and a fun shop, the production house does a great job of meeting visitor expectations. From total obscurity and dismal performance, KIND Snacks have burst onto the scene with some of the strongest branding around. Those looking for a peek inside of their solutions can scroll on to watch videos of their tool and take a glance at some impressive statistics.
Monarch Social Sharing
Spinx has an awesome homepage that segments different topics well to keep the page de-cluttered and easy to scan. They have a nice hero image of a workplace and people talking that gives their homepage a friendly vibe. You can reach any category of Nike shoe in just one click, so most people won’t spend much time on the homepage. Those who do will find exciting, ultra-visual hooks for products dedicated to any sport.
Has an Interactive Design
It makes the homepage feel less like assigned reading and more like a living thing. You may run another round of tests to uncover any issues that users did not notice while they were still blocked by the first one. With Hotjar (yes, that’s us 👋), you gain access to a comprehensive suite of behavior analytics solutions that simplify data collection. Take our customizable dashboards, for example, where analyzing your homepage’s numeric data and switching to visual insights won’t feel like work.
It helps beginners and seasoned designers create layouts faster than it would normally take to design one from scratch. It’s also a great way to inspire creativity because Divi AI can generate images, text, and code, which gives you a great starting point. Another benefit of Divi AI is that you can generate unlimited photos, text, code, and layouts without usage limits.
While these websites can inspire, it’s vital not to make your website a direct replica. Images of the restaurant’s space and food go a long way in helping visitors know what to expect. This restaurant website design is also minimal and uses complementary fonts. The rest of the website also uses different animation styles to showcase the brand’s cans, bottles, and kegs and a feature video showing how to use the keg. Although the website uses two different fonts, they combine well to give the website a modern look. Since the first one went live in 1991, websites have generally looked better and become more functional over time.
Conduct market and customer research
Responsive Web Design: 50 Examples and Best Practices - Designmodo
Responsive Web Design: 50 Examples and Best Practices.
Posted: Mon, 02 Jan 2023 08:00:00 GMT [source]
The footer of the homepage had a subscription field, and it was relatively high up on the page. However, a better way to increase leads would be using Plerdy popup forms. A well-designed homepage is key to forming a positive first impression of your brand and encouraging visitors to explore your site. As you can see from the examples of best homepage designs listed above, homepages can be very diverse and industry-specific. Helping its customers free up space and remove unnecessary clutter, Evernote did the same for its website.
25 of the Best Examples of Home Pages - Search Engine Journal
25 of the Best Examples of Home Pages.
Posted: Wed, 04 Dec 2019 08:00:00 GMT [source]
The website is attractively made, and the content is organized to be educational, interesting, and interactive. These elements can make your simple note-saving app or more blog-like homepage stand out and resonate with your target audience. Keep in mind that while trends are valuable, they should always align with your brand's identity to create a cohesive and appealing user experience. Square’s homepage design effectively conveys its value proposition, showcasing its ability to power diverse business needs with clear and direct messaging. The clean and visually appealing layout, coupled with high-quality images and readable text, maintains functionality while preventing clutter.
The design clearly answers who you are, what you do, and how visitors can engage with your site.
That’s why Hotjar surveyed hundreds of US-based consumers—to reveal the insights you need to guarantee your website exceeds user expectations. Consumers have more than their fair share of vendors to choose from when shopping online. When attention is split between different brands and devices, ensuring your online presence stands out from the crowd hinges on first impressions.
The images are separated by clean lines and grids, making them easy to follow. The site’s cursor hover animation engages visitors and makes them look forward to the animation the next mouse swipe will create. As you scroll, you’ll meet a 3D full-screen video highlighting the digital experience Lusion creates. If you do everything you can to grant visitors a smooth user experience, they'll be more likely to trust your brand and consider purchasing your products. Keep in mind user search intent helps you create a compelling value proposition. After all, it's hard to attach value to any offer if you don't know where your audience is coming from.
In addition to the loud colors, the fonts and imagery leave no doubt this homepage is about kids and fun. I included this homepage example as a reminder that there isn't a one-size-fits-all template for the perfect homepage. Although the Chuck E. Cheese homepage is "vibrant", it's actually very well-organized and user-friendly. Welcoming visitors to the site is a full-width illustration image of a standing beer looking at the sky.
Its featured image is eye-catching, and the headline just asks to be clicked. Spotify has mastered the mantra “less is more.” Visitors are immediately greeted by a simple value proposition. To convince more visitors to use eWedding, the site has a cost calculator that helps estimate how much couples could save on total RSVP, a cash registry, and a custom website. That's what I think when I arrive at the website for 4 Rivers Smokehouse. HubSpot’s homepage starts with an eye-catching headline that explains what we do and for who.
The first catchy element on this webpage is a high-quality image of the planet rotating with a green-colored “Contact Us” CTA button. Humanize is a social media agency that creates strategic solutions by providing local talents to represent your social activities. I love how the arrangement of the page's contents in organized sections with clear headers and citations to aid easy identification. You can't help but love the idea of a ‘WhatsApp icon' on the homepage, giving visitors direct access to more information.
The Branch Tree Service homepage is a textbook example of a well-designed homepage. Big, bold, clear headline leaving no if-ands-or-buts about what this website is about. Facebook did a study a few years ago showing that — all things being equal — visitors usually respond more favorably to images with people than images without people. They have a large call-to-action button (Request A Quote) prominently displayed above-the-fold. Won Hundred is a Copenhagen-based fashion brand founded in 2004 by Nikolaj Nielsen.
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